
Pre-Conference
Tuesday & Wednesday
September 16 & 17
Additional fees apply
General Conference
Thursday & Friday
September 18 & 19
Saturday Programming
Saturday
September 20

Denotes additional fees and pre-registration required.
- Tuesday, September 16, 2025
- Wednesday, September 17, 2025
- Thursday, September 18, 2025
- Friday, September 19, 2025
- Saturday, September 20, 2025
7:00 AM - 8:00 AM
|Tuesday, September 16, 2025
ADI Pre-Conference Flagship Institute Registration & Breakfast
7:45 AM - 8:30 AM
|Tuesday, September 16, 2025
ATI Pre-Conference Flagship Institute Registration & Breakfast
8:00 AM - 8:30 AM
|Tuesday, September 16, 2025
FLI Pre-Conference Flagship Institute Registration & Breakfast
8:00 AM - 12:00 PM
|Tuesday, September 16, 2025
ADI Pre-Conference Flagship Institute Morning Sessions
8:30 AM - 11:45 AM
|Tuesday, September 16, 2025
ATI Pre-Conference Flagship Institute Morning Sessions
8:30 AM - 12:00 PM
|Tuesday, September 16, 2025
FLI Pre-Conference Flagship Institute Morning Sessions
12:00 PM - 1:00 PM
|Tuesday, September 16, 2025
ATI Pre-Conference Lunch
12:05 PM - 1:00 PM
|Tuesday, September 16, 2025
FLI Pre-Conference Lunch
12:30 PM - 1:30 PM
|Tuesday, September 16, 2025
ADI Pre-Conference Lunch
1:00 PM - 5:00 PM |Tuesday, September 16, 2025
Pre-Conference Institute Sessions
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FLI Pre-Conference Flagship Institutes Afternoon Sessions
ADI Pre-Conference Flagship Institutes Afternoon Sessions
ATI Pre-Conference Flagship Institutes Afternoon Sessions
5:00 PM - 6:00 PM
|Tuesday, September 16, 2025
Pre-Conference Flagship Institute Reception
7:00 AM - 7:45 AM
|Wednesday, September 17, 2025
ADI Pre-Conference Flagship Institute Breakfast
7:45 AM - 8:00 AM
|Wednesday, September 17, 2025
ATI Pre-Conference Flagship Institute Breakfast
7:45 AM - 12:00 PM
|Wednesday, September 17, 2025
ADI Pre-Conference Flagship Institute Morning Sessions
8:00 AM - 8:15 AM
|Wednesday, September 17, 2025
FLI Pre-Conference Flagship Institute Breakfast
8:00 AM - 12:00 PM
|Wednesday, September 17, 2025
ATI Pre-Conference Flagship Institute Morning Sessions
8:15 AM - 12:00 PM
|Wednesday, September 17, 2025
FLI Pre-Conference Flagship Institute Morning Sessions
11:45 AM - 12:30 PM
|Wednesday, September 17, 2025
ATI Pre-Conference Lunch
11:55 AM - 12:55 PM
|Wednesday, September 17, 2025
ADI Pre-Conference Lunch
12:00 PM - 12:55 PM
|Wednesday, September 17, 2025
FLI Pre-Conference Lunch
12:00 PM - 7:30 PM |Wednesday, September 17, 2025
General Registration
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Registration for General Conference
Swag Store
12:45 PM - 5:00 PM
|Wednesday, September 17, 2025
ATI Pre-Conference Flagship Institutes Afternoon Sessions
12:55 PM - 5:00 PM |Wednesday, September 17, 2025
Pre-Conference Institute Sessions
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ADI Pre-Conference Flagship Institutes Afternoon Sessions
FLI Pre-Conference Flagship Institutes Afternoon Sessions
1:00 PM - 5:00 PM |Wednesday, September 17, 2025
Pre-Conference Workshops (pre-registration required)
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Enrollment Management Data Storytelling, Board Reporting, and Dashboards…Oh My!
Saddling Up for Success: Navigating Financial Aid with Data, Tools, and Trailblazing Strategies
Equitable Strategy Workshop
The Next Era of Enrollment: Strategies That Think and Tools That Learn
3:00 PM - 6:00 PM
|Wednesday, September 17, 2025Member Lounge
6:00 PM - 7:30 PM
|Wednesday, September 17, 2025Opening Reception
7:00 AM - 4:00 PM
|Thursday, September 18, 2025Registration
8:00 AM - 9:00 AM
|Thursday, September 18, 2025Breakfast
8:00 AM - 5:00 PM |Thursday, September 18, 2025
Sponsor Hall, Swag Store and Member Lounge
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Sponsor Hall
Swag Store
Member Lounge
9:00 AM - 10:00 AM
|Thursday, September 18, 2025Welcome and Opening Remarks with Mike Flanagan, CEO
10:00 AM - 10:15 AM
|Thursday, September 18, 2025Coffee with Sponsors
10:15 AM - 11:15 AM |Thursday, September 18, 2025
Concurrent Sessions
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From Enrollment to Headship: 6 Essential Skills for Future School Leaders
Is your China strategy healthy? Stay in control amidst an uncertain future
Less Admin, More Impact: AI in the Admission World
Driving Change: How Smarter Carpooling Supports School Enrollment
AI 101 - Unlocking Your New Superpower
Confidently Managing Your Relationship with Your Head of School
Accelerating Financial Aid Processing
The Art of the Interview
Are You Ready for the Enrollment Cliff?
Key Trends in Tuition and Financial Aid
From Profiles to Purpose: Aligning Who You Serve with How You Serve
The Access Loop: Reimagining School & Access Org Partnerships
Featured Session: Hopes and Fears: Working with Today’s Independent School Parents
The China Shift: What’s Changing and Why It Matters
Strategic Partnerships: Building Cross-Departmental Relationships
Confessions of a Road Warrior: Making Enrolment Travel Count
11:15 AM - 11:30 AM
|Thursday, September 18, 2025Coffee with Sponsors
11:30 AM - 12:30 PM |Thursday, September 18, 2025
Concurrent Sessions
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Tracking the Trends: How Global and Domestic Forces Are Shaping Enrollment
Expanding Enrollment: A Multipart Approach to Growth
A Fresh Start: A Strategic Reset for Financial Aid Operations
Articulating Your DEI Commitment for All Audiences
A Journey through the Event Rabbit Hole - What story are you telling?
Beyond the Busy Season: A Year-Round Playbook for Strategic Enrollment
Farewell to the Open House - A Refreshed Approach to Showcasing your School
OpenAI and Claude and Gemini, Oh My!
Featured Session: Eight Things Parents Cannot Do for Their Children (but wish they could)
Dashboards, From Beginner to Pro!
Foes as Friends
Coffee Talks: How To Build your Funnel with Local Events
Documenting Your Organization
How Change Management Can Modernize Your Approach to Enrollment Management
Developing a New Market through the Power of Strategic Collaboration
Learning Differences and Admissions, How can we help?
12:30 PM - 1:30 PM
|Thursday, September 18, 2025Lunch
1:30 PM - 2:30 PM
|Thursday, September 18, 2025Keynote - David Yeager
2:30 PM - 3:00 PM |Thursday, September 18, 2025
Book Signing & Sponsor Hall Activities
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Book Signing with David Yeager
Dessert with the Sponsors
Paws for a Cause: Powered by Blackbaud
3:00 PM - 4:00 PM |Thursday, September 18, 2025
Concurrent Sessions
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Rethinking Admissions: Is Our Process Built for the Families We Serve?
SEVIS Survival Guide: Navigating Compliance with Confidence and Clarity!
A Case Study in Crafting a Theme
NextGen Admission: Advancing Equity and Data-Informed Decisions in Enrollment
Change the ROI Conversation— How Marketing, Admissions, HOSs & CFOs Win
Retaining and Elevating the 9th Grade Year: An Intentional Approach
Legal Trends for Enrollment Managers
Using Research to Rethink Retention and Onboarding
Building Meaningful Partnerships with CBOs
Featured Session - What Happens When It Goes Viral? Deepfakes, Enrollment Risk, and Crisis Readiness
NextGen Leadership: Cultivating and Retaining Millennial and Gen Z Talent
Peer Power: Maximizing Yield with Student Ambassadors
Creative Ways to Mess Up a Survey (Lessons from My Own Disasters)
Expand Your Curriculum, Grow Enrollment
How Advancement Teams Drive Enrollment Success
Building and Managing Effective Admission Committees
Rethinking Financial Aid: Building a Community, Not Just a Bottom Line
Working Remotely, Recruiting Globally: A New Model in Admissions
5:00 PM - 6:30 PM
|Thursday, September 18, 2025Boarding School Reception and Placement Fair
6:30 PM - 8:00 PM
|Thursday, September 18, 2025PoC Reception
8:00 AM - 9:00 AM |Friday, September 19, 2025
Breakfast
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Breakfast for International Schools
Breakfast
8:00 AM - 5:00 PM |Friday, September 19, 2025
Registration, Member Lounge, Swag Store and Sponsor Hall
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Member Lounge
Registration
Swag Store
Sponsor Hall
8:30 AM - 9:00 AM
|Friday, September 19, 2025Special Music with St. Stephen’s Episcopal School Student Orchestra
9:00 AM - 10:00 AM
|Friday, September 19, 2025Awards and Recognitions
10:00 AM - 10:15 AM
|Friday, September 19, 2025Coffee with Sponsors
10:15 AM - 11:15 AM |Friday, September 19, 2025
Concurrent Sessions
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Tuition, Trends and Transformation: Financial Insights for Enrollment Leaders
Empowering Your Board
Stretching Your FA $$ – Finding need in a sea of hidden income & assets
Build Better Meetings with Generative Thinking for Enrollment Success!
Stay in Your Lane! Navigating the Board, Head, and Director Partnership
Strategic Yield: A Needle You Can & Must Move
Cracking the Code: Is Yours a Market or Marketing Challenge?
Enrollment Management: A Data-Informed, Systems-Thinking Approach
Featured Session - AI for Admissions: Data, Emails, Insights
Second Season, First Choice: Navigating Late Admission
The Changing Retention Roadmap
Beyond the College Sweatshirt Photo: (Re)Defining ROI
Partner Up: Tapping Alumni to Strengthen Your Admission Process
Know Thyself: Leveraging Communications Styles for Success
Lower School Admissions Process from Start to Finish!
Global Currents: Trends and Insights in International Student Recruitment
Minding The Student Perspective: A Self-Reflection Snapshot
Hey Canadian Schools, What’s Keeping You Up at Night?
11:00 AM - 1:30 PM
|Friday, September 19, 2025Headshots
11:15 AM - 11:30 AM
|Friday, September 19, 2025Coffee with Sponsors
11:30 AM - 12:30 PM |Friday, September 19, 2025
Concurrent Sessions
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Board Reporting: Confident Delivery and Smart AI Preparation
From Howdy to Handshake: Intentional and Insightful Parent Interviews
How to Add an FTE with AI
Calling it Splits - Strategies for working with two-household families
Navigating Transitions and Leadership Changes
The New Family Wishlist: Insights from a Rapidly Growing Virtual School
Anatomy of an Office: Exploring a Multi-Director Admissions Model
Confidently Navigating DEI and Transgender Admissions: Legal Guidance for Enrollment Professionals
After Admission: Reimagining the Enrollment Experience
Growing Young Leaders: Student Ambassador Program for 5th graders
Meet the HENRYs: Financial Aid Strategies for Families on the Economic Rise
In Conversation: Navigating Admissions Conversations with Dignity
Engaging the Head, Board, Parents & Faculty to Energize Admissions
Strategies for Administering the SSAT: Becoming a Test Site for Success
Reimagining the Applicant Journey and Enrollment Funnel
Using Surveys to Inform Your Practice
Increase Apps with the 3 Cs: Collaboration, Consortia, and Common Apps
From ATI To Affecting Change
12:30 PM - 1:30 PM |Friday, September 19, 2025
Lunch
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Lunch
Women's Affinity Lunch
1:30 PM - 2:30 PM
|Friday, September 19, 2025Keynote - Bertice Berry
2:30 PM - 6:00 PM
|Friday, September 19, 2025Headshots
2:45 PM - 3:45 PM |Friday, September 19, 2025
Concurrent Sessions
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Small Teams, Wise Investments, Big Result
Boards, School Heads, Financial Aid, OH MY!
Being Strategic About Enrollment Without Being Strategic About Enrollment
The Leader as Coach
From Portrait to Practice: Aligning Enrollment with Your Ideal Learner
How Avon Old Farms School Leveraged UBIQ's Innovation
Turning Your School’s Identity Into Your Enrollment Superpower
Use AI to Level Up Communications, Interview Insights & Event Planning
A Foundation for Change: 52 weeks to Exemplary E.M. Operations
Targeted Events for Inclusive Admission
EMA 2025 Special Report (Part I) – Deep Dive into Family Perceptions of Value
Surviving or Thriving? How to Set Your School on a Strong Trajectory in K-12’s Age of Transformation
So you want to be a Head of School
Metrics & Mission: The Student-Centered Approach to Holistic Admissions
Beyond the Placement Test: Rethinking Admissions and Academics
Early Childhood Assessments: Data-Driven Decisions for Ongoing Success
3:45 PM - 4:00 PM
|Friday, September 19, 2025Snack Break with Sponsors
4:00 PM - 5:00 PM |Friday, September 19, 2025
Concurrent Sessions
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Expanding Opportunity: Using AI to Close Gaps and Open Doors
Buying a Mailing List is Not a Marketing Strategy
How Do Schools Create Competitive Advantage and Market Differentiation
The Kindergarten Entry Point and the Nostalgia of Yesteryear
AI-Powered Writing Insights: Exploring Feedback for Student Writing Success
Embracing Change in Admissions: The Intersection of Identity and Leadership
The Kids Are Driving the Bus: How Gen Alpha Will Disrupt School Admissions
Student Ambassadors:Creating a Community Empowered to Strengthen Enrollment
Admissions Decision Transparency
Evolve+Endure: Empower Your Community As Authentic Word-of-Mouth Champions
Is Your PDSO Ready?
Navigating Change: Partnering Effectively with Your Admissions Committee
EMA 2025 Special Report (Part II) – Deep Dive into Affordability
From RSVP to ROI: Embracing Change in Events
Know Your Audience: Change Up Your Communication Strategy
5:00 PM - 6:00 PM
|Friday, September 19, 2025Closing Block Party/Reception
5:30 PM - 6:30 PM
|Friday, September 19, 2025LGBTQIA+ Reception
6:00 PM - 7:00 PM
|Friday, September 19, 2025Canadian Schools Reception
8:30 PM - 10:30 PM
|Friday, September 19, 2025Off-Site Late Night Networking and Social Event
7:00 AM - 8:00 AM
|Saturday, September 20, 2025
5K Run/Walk
8:00 AM - 9:00 AM
|Saturday, September 20, 2025Breakfast
8:00 AM - 10:00 AM
|Saturday, September 20, 2025Registration
8:30 AM - 2:30 PM
|Saturday, September 20, 2025
Coaching Corner
9:00 AM - 11:30 AM
|Saturday, September 20, 2025The Connection Hub
9:00 AM - 12:00 PM |Saturday, September 20, 2025
SSAT Item Writers Workshop
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SSAT Item Writers Workshop
SSAT Item Writers Workshop
12:00 PM - 1:00 PM
|Saturday, September 20, 2025