Schedule: EMA Annual Conference 2024

Melinda DeMaria - The Lovett School, Sunaina Khanna - The Enrollment Management Association, Vanessa Prescott - The Berkeley Carroll School, Sam Rosenfeld - Education Brands, Cheryl Schenk - Eastside Prep

Beyond One - How Cross Collaboration Can Increase Your Enrollment

Republic Ballroom (2nd Floor)

Speakers:

Miles Bailey - Westminster School, JP Burlington - Millbrook School, Megan Grover - Millbrook School, Allison Letourneau - Berkshire School, Sarah Quinn - Miss Porter's School, Chris Webb - Avon Old Farms School, Teddy Wenner - Blair Academy, Sean Atkins - Suffield Academy

Strategists: New Leaders for Independent Schools

Constitution B (2nd Floor)

Speakers:

Erin Rehel - One Schoolhouse, Dianne Domenech-Burgos - Phillips Academy, Victoria Muradi - Durham Academy, Christian Donovan - Friends School of Baltimore

Independent School Business: Revenue Drivers, Expense Levers, and Innovation

Featured

Back Bay A-B (2nd Floor)

Speakers:

Jennifer Osland (Hillen) - NBOA, Jeff Shields - NBOA Business Leadership for Independent Schools

Accepted and Enrolled: Now what?

The Fens (5th Floor)

Speakers:

Cindy Sexton - St. Mark's Episcopal School

Leveraging Data for Institutional Influence

Berkeley (3rd Floor)

Speakers:

Susan Mantilla-Goin - Pomfret School, Emily Hajjar - Creosote Affects

New Best Practices for Holistic Assessment as Required SSATs Creep Back

Constitution A (2nd Floor)

Speakers:

Don McMillan - McMillan Education, Dana Anselmi - St. Paul's School, Ryan Armstrong - Baylor School, Jorge Delgado - Buckingham Browne and Nichols School, Whitney Soule - University of Pennsylvania, Kathrina Weekes - Head-Royce School

We're All In This Together!

Clarendon (3rd Floor)

Speakers:

Katie Myer - Emma Willard School, Naomi Levine - Northfield Mount Hermon, Susanna Beckwith - McMillan Education, Kristen Naspo - The Bertram Group

Student Internships to Bridge the Gap: Impact and Leadership Possibility

Fairfax A (3rd floor)

Speakers:

Kari Stone - Dublin School, Jill Hutchins - McMillan Education, Jacqueline Kenney - Dublin School

Promoting Belonging through Supplemental Support

Hampton (3rd Floor)

Speakers:

Amy deBorst - Greenhill School, Juli Baldwin - Parish Episcopal School

Meet Charlotte, an AI Prospective Parent!

Back Bay C (2nd Floor)

Speakers:

Andrew Esparza - Kingdom Analytics, Andrew Weller - The Birch Wathen Lenox School

Maximizing Impact: Leveraging Word of Mouth

Fairfax B (3rd floor)

Speakers:

Yvonne Trisynthia - NIST International School, Bangkok Thailand

EMA DEIJ Think Tank - Building Inclusive Enrollment Strategies

Back Bay D (2nd Floor)

Speakers:

Yocelin Gonzalez - The Athenian School, Alex Halladay - The Northwest School

New Oriental Vision Overseas and a deep dive into the state of the Chinese Market

Kent (3rd Floor)

Speakers:

Grant Guysenir - Beijing New Oriental Vision Overseas Consulting Co., LTD

School Partnerships: Strengthening Connections for Growth

Gardner (3rd Floor)

Speakers:

Jon Kunz - St. Stephen's and St. Agnes School, Michela Lakkala - The Langley School

How China Recruitment Will Change in the Election Year?

Public Garden (5th Floor)

Speakers:

Ray Diffley - Founder RD3 Education & Advising Center & Director of Character Education @SNF (Shang NancyFriends) Global Education Group, Nini Suet - Shang NancyFriends (SNF) Int'l Education Group, Max Zhang - Shang NancyFriends International Education Group

11:45 AM - 12:45 PM |Thursday, September 19, 2024

Concurrent Sessions

12:45 PM - 1:45 PM

Lunch

Grand Ballroom

1:45 PM - 2:45 PM

Keynote

Grand Ballroom

Speakers:

Bryan Stevenson - Equal Justice Initiative

2:45 PM - 3:15 PM |Thursday, September 19, 2024

Concurrent Sessions

3:15 PM - 4:15 PM |Thursday, September 19, 2024

Concurrent Sessions

5:00 PM - 6:00 PM

LGBTQIA+ Reception

Boston Commons (5th Floor)

5:30 PM - 6:30 PM

Your Early Childhood Assessment Solution: Admission Testing Solutions Live Assessment Demo

Public Garden (5th Floor)

Speakers:

Caroline Doswell - Admission Testing Solutions

5:30 PM - 7:00 PM

Boarding School Reception and Placement Fair

Republic Ballroom (2nd Floor)

6:30 PM - 7:30 PM

Canadian Schools Reception

Atrium at Marriott Copley (3rd Floor)

8:00 AM - 9:00 AM |Friday, September 20, 2024

Concurrent Sessions

8:00 AM - 5:00 PM

Registration

Registration Desk (2nd Floor)

8:00 AM - 6:00 PM

EMA Lounge

Liberty BC

8:30 AM - 9:00 AM

Walnut Hill School for the Arts Performance

Grand Ballroom

9:00 AM - 10:00 AM

Awards and Recognitions

Grand Ballroom

10:00 AM - 10:15 AM |Friday, September 20, 2024

Concurrent Sessions

10:00 AM - 1:30 PM

Headshots

3rd Floor Lobby (top of the stairs)

10:15 AM - 11:15 AM |Friday, September 20, 2024

Concurrent Sessions

11:30 AM - 12:30 PM |Friday, September 20, 2024

Concurrent Sessions

12:30 PM - 1:30 PM |Friday, September 20, 2024

Concurrent Sessions

1:30 PM - 2:30 PM

Keynote - Joy St. John

Keynote

Grand Ballroom

Speakers:

Joy St. John - Harvard College

2:30 PM - 2:45 PM

EMLC Engagement Hub

3rd Floor Lobby (top of the stairs)

2:30 PM - 5:30 PM

Headshots

3rd Floor Lobby (top of the stairs)

2:45 PM - 3:45 PM |Friday, September 20, 2024

Concurrent Sessions

3:45 PM - 4:00 PM |Friday, September 20, 2024

Concurrent Sessions

4:00 PM - 5:00 PM |Friday, September 20, 2024

Concurrent Sessions

It's Admissions Season and You Have a Crisis

Public Garden (5th Floor)

Speakers:

Kim Newsome - The Jane Group, Scott Conklin - Episcopal HS, Jane Hulbert - The Jane Group

Developing Talent on Your Admission Team

Fairfax B (3rd floor)

Speakers:

Rebecca Malotke-Meslin - pleasantlyaggressive@gmail.com

Spill the Tea: an Asian American affinity space

Berkeley (3rd Floor)

Speakers:

Vivien Valenzuela Mallick - The Bishop's School, Nancy Jeon - Harvard-Westlake School, Michelle Hung - St. Paul's School

Reaching the Right Audience - The Strategy Needed For Your Enrollment Goals

Clarendon (3rd Floor)

Speakers:

Kevin MacNeil - Metric Marketing, Jorge Delgado - Buckingham Browne and Nichols School

Beyond the Numbers: Challenging the “Right Fit” Narrative

Fairfax A (3rd floor)

Speakers:

Nikole Smith - Prep for Prep, Johanna Rodriguez - Prep for Prep, Roberta Osorio - Prep for Prep

Tales and Truths

Commonwealth (3rd Floor)

Speakers:

Wynne Overton - Columbus School for GIrls, Schaeffer Barnhardt - Western Reserve Academy, Suzanne Buck - Western Reserve Academy

Leveraging the Power of a Consortium

Constitution B (2nd Floor)

Speakers:

Matt Wolinski - St. Andrew's School, Teddy Wenner - Blair Academy

Creative and Strategic Outreach

Back Bay D (2nd Floor)

Speakers:

Matti Donkor - mdonkor@exeter.edu, Katie Fotofili - The Madeira School

Mission-Driven Marketing: 10 Ways to Leverage Your School’s Values to Attract Best-Fit Families

Hampton (3rd Floor)

Speakers:

Kelly Dun - Oak Knoll School of the Holy Child (Summit, NJ), Meghan Hodgin - Oak Knoll School of the Holy Child (Summit, NJ)

The Ride to Independent Schools: Families Tell Us about Their Journey

Constitution A (2nd Floor)

Speakers:

Jim Daughdrill - EMA, Ari Betof - Mission & Data, Sarah Enterline - St. Mark's School

Feeders of Dreams: If You Build It, They Will Come

Gardner (3rd Floor)

Speakers:

Eric Brunt - Mary Institute & St. Louis Country Day School (MICDS), Kerry Bryan - Mary Institute & St. Louis Country Day School (MICDS), Allison Light - Mary Institute & St. Louis Country Day School (MICDS), Teron Sutherlin - Mary Institute & St. Louis Country Day School (MICDS)

From Pay What You Wish to No Soup For You! A Look at Financial Aid Policies

Back Bay A-B (2nd Floor)

Speakers:

Molly Price - Clarity, Stephanie Boulay - Noble and Greenough School, Michelle Rust - The Ellis School, Mecca Monson-Gere - 'Iolani School, Ciera Field - Mary Institute & St. Louis Country Day School (MICDS), Jennifer Sheppard - Clarity, Julia Martin - Dana Hall School, Stephanie Jones - Clarity, Josie AG Shapiro - Park Day School

Building a More Inclusive and Supportive Financial Aid Process for Families

Back Bay C (2nd Floor)

Speakers:

Matt Kessler - The Park School, Elisha Meyer - Boston University Academy

AI...Friend or Foe?

The Fens (5th Floor)

Speakers:

Laurie Ehrlich - Thrive Hive

Creating Dynamic Admissions Dashboards with Google Sheets

Republic Ballroom (2nd Floor)

Speakers:

Linda Tran - Buckingham Browne & Nichols School, Ryan Glennon - Buckingham Browne & Nichols School

5:00 PM - 6:00 PM

Closing Block Party/Reception

Grand-Liberty Foyer (2nd Floor)

6:00 PM - 7:30 PM

PoC Reception

Commonwealth (3rd Floor)

9:00 AM - 12:00 PM |Saturday, September 21, 2024

Concurrent Sessions

SSAT Item Writing Workshop

Post-Conference

Kent (3rd Floor)

Speakers:

Lauren Allen - EMA, Holli Murphy - EMA, Timothy Patrick - EMA, Mark Perry - EMA

Come and Build a Pipeline Dashboard!

Post-Conference

Gardner (3rd Floor)

Speakers:

Vivien Valenzuela Mallick - The Bishop's School, James Eberhart - Chadwick School, Susan Emery - Kingswood Oxford School

Marketing Magic: A-Z Enrollment Strategies

Fairfax B (3rd floor)

Speakers:

Nija Majmudar Meyer - Woodward Academy, Bernetta Edmondson - Woodward Academy, Amy Morris - Woodward Academy, Shaumond Scott - Woodward Academy, Gregory Smith - Woodward Academy

Managing In All Directions

Post-Conference

Hampton (3rd Floor)

Speakers:

Bill Leahy - Carney, Sandoe & Associates, Kristen Mariotti - Emma Willard School, Jim Ventre - Phillips Academy Andover, Jawaan Wallace - Marlborough School

Transformative Change Through a DEIJB Lens

Post-Conference

Berkeley (3rd Floor)

Speakers:

Rohan Arjun - Friends Select School, John Gentile - Oakwood School, Rodney Glasgow - The Glasgow Group and Friends Council on Education, Sarah Météyer - Brentwood School, Priyanka Rupani - Francis W. Parker School, Savi Tuber - Ethical Culture Fieldston School

Time Zone: (UTC-04:00) Eastern Time (US & Canada) []