Michael O'Connor
Chief Marketing and Enrolment Officer
Appleby College
How Do Schools Create Competitive Advantage and Market Differentiation

Karen O'Connor-Floman
Director of Enrollment Management and Strategic Communications
Sheridan School
Small Teams, Wise Investments, Big Result

Lauren O'Garro-Moore
Director of Upper School Admissions and Diversity Recruitment
Germantown Friends School
Anatomy of an Office: Exploring a Multi-Director Admissions Model

Mbakwe Okafor
Chief Enrollment Manager
Concord Academy
Developing a New Market through the Power of Strategic Collaboration

Giulia Oliveira
Admissions Office & Data Manager
The Bishop's School
A Case Study in Crafting a Theme

Brenna O'Neill
President
Test Innovators
Expanding Opportunity: Using AI to Close Gaps and Open Doors

Imaani Orr
Director of Enrollment Management
Speyer School
Strategic Partnerships: Building Cross-Departmental Relationships

Vanessa Ortega
Director of Admission
Maybeck High School
A Journey through the Event Rabbit Hole - What story are you telling?

Greg Osborne
Assistant Head of School for Enrollment Management
St. John's Prep
Foes as Friends

Franco Pacheco
Associate Director of Admissions and Financial Aid
Stevenson School
Building Meaningful Partnerships with CBOs

Naomi Palacios - Nelson
Director of Admissions and Enrollment Management
The Meadows School
Expanding Enrollment: A Multipart Approach to Growth
From RSVP to ROI: Embracing Change in Events

James Palmieri
Executive Vice President
NBOA
Tuition, Trends and Transformation: Financial Insights for Enrollment Leaders