Winning Families at Every Stage: A Full Funnel Strategy
In today’s competitive school landscape, it's more important than ever to engage families from their first impression through to full community participation. This session will explore the essential components of an effective enrolment and marketing strategy—from creating compelling web content and streamlining admissions communications, to using digital marketing and integrated tools to attract, engage, convert, and retain families. Gain valuable insights and practical tips to strengthen your school’s enrolment pipeline and build lasting connections with your community. Hear the story of a School Marketer, their steps, and their outcomes.
Speakers:
- Scott Delleville, Director of Global Sales, Finalsite
- Siobhan O'Neill, Director of Marketing and Communications, Notre Dame Academy (CA)