Turning Board Members into Enrollment Champions: How to Engage Trustees in Marketing Your School, Authentically and Effectively

Board members want to help, but often are not sure how. This practical, action-oriented workshop helps admission and advancement professionals learn how to invite trustees into enrollment marketing in ways that feel natural, aligned, and impactful. Participants will explore clear roles, simple tools, and smart strategies to activate board members as confident ambassadors for the school.

Participants will leave with:
- A clear framework for engaging board members in enrollment marketing without overburdening them
- Practical tools and talking points board members can use in everyday conversations
- Strategies for aligning board involvement with enrollment goals while maintaining appropriate governance boundaries

Speakers:

  • Miriam Stein and Laurie Ehrlich, Thrive Hive