The way that schools communicate with prospective families has completely changed in the past eighteen months. In many cases, we saw families make enrollment decisions without ever spending time on campus or meeting members of the school community in person. In this session, you will hear from Brennan Stark, founder of PeerPal, about how schools are adapting to an increasingly virtual school discovery process and enabling members of their community to lead their follow up initiatives with leads and applicants. Note: I will either choose to include school co-presenters to present case studies or will walk through case studies on my own.

Brennan Stark, PeerPal, DE