Full Name
Amy Morris
Job Title
Director of Strategic Marketing & Communications
School/Organization
Woodward Academy
Speaker Bio
Amy Morris is the Director of Strategic Marketing & Communications at Woodward Academy in Atlanta, GA, a PK-12 independent school with an enrollment of 2,700 and 60% students of color. Her 15 years of experience includes collaborating with admissions, advancement, and school leadership teams to advance Woodward’s mission and vision through multi-channel marketing, print and digital communications, brand strategy, and public relations.
At Woodward Academy, Amy has successfully spearheaded various strategic initiatives, ensuring the institution's values and goals resonate with the community and beyond. Her role encompasses overseeing comprehensive marketing campaigns, enhancing the school's brand presence, and managing public relations efforts to foster a positive and impactful image.
Prior to her tenure at Woodward, Amy worked for Berkshire School in western Massachusetts in the Development Office where she worked in Alumni Relations and Communications. She has a B.A. from St. Lawrence University.
Amy’s expertise and dedication have been recognized through numerous awards, including the InspirED Brilliance Awards for Magazine Cover Design (2023) and Website Homepage (2022), as well as the CASE Circle of Excellence Award for Advocacy/Issue Campaigns (2021). These accolades underscore her ability to create compelling and effective marketing strategies that drive engagement and achieve institutional objectives.
At Woodward Academy, Amy has successfully spearheaded various strategic initiatives, ensuring the institution's values and goals resonate with the community and beyond. Her role encompasses overseeing comprehensive marketing campaigns, enhancing the school's brand presence, and managing public relations efforts to foster a positive and impactful image.
Prior to her tenure at Woodward, Amy worked for Berkshire School in western Massachusetts in the Development Office where she worked in Alumni Relations and Communications. She has a B.A. from St. Lawrence University.
Amy’s expertise and dedication have been recognized through numerous awards, including the InspirED Brilliance Awards for Magazine Cover Design (2023) and Website Homepage (2022), as well as the CASE Circle of Excellence Award for Advocacy/Issue Campaigns (2021). These accolades underscore her ability to create compelling and effective marketing strategies that drive engagement and achieve institutional objectives.
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