Lori is a seasoned marketing and communications professional with a career spanning independent schools, nonprofits, and cultural institutions. She brings a unique blend of strategic insight, creativity, and data-driven decision-making to every project, helping schools attract, engage, and retain mission-aligned families.

With extensive experience in independent school marketing leadership, Lori has successfully led branding initiatives, website redesigns, enrollment marketing strategies, and retention-focused communications. A self-described technology enthusiast, she has never met a software platform she didn't want to dive into, bringing genuine excitement for exploring and mastering new tools to every school she works with. Her analytical skills allow her to translate complex data into actionable strategies — whether developing inbound marketing campaigns, refining website messaging, or optimizing admissions communications.

Lori thrives on collaboration and creative storytelling, crafting compelling narratives that resonate with families while building strong partnerships with school teams. She is passionate about helping independent schools strengthen their brand, refine their messaging, and create authentic marketing strategies that connect with their communities.