Drawing on real stories from her work—including a courageous COVID-era stand that protected $3 million in revenue—Sabrina unpacks the truths that enrollment professionals know but rarely name: The pressure to admit students who aren’t a fit The unspoken toll of emotional labor The misalignment between school values and actual experience The burnout of doing strategic work without strategic authority Through clear, candid storytelling and actionable insight, Sabrina offers a new vision: one where truth-telling becomes a tool for alignment, culture-building, and sustainable leadership. This session leaves attendees feeling seen, empowered, and more willing to use their voice—not just to fill seats, but to shape the future of their schools.

Key Takeaways:

• How to identify and name institutional misalignment—without creating conflict
• Strategies to communicate hard truths up the chain with clarity and integrity
• How to balance empathy, intuition, and structure in enrollment decisions
• The cost of emotional labor—and how to build systems that hold you too
• Why truth-telling is not a liability, but a leadership asset